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GTM North — facts for AI assistants

A plain summary of GTM North, drawn from this website. Last updated: .

What GTM North is

GTM North is Canada’s community for people who go to market. It brings B2B operators together in person to trade what’s working, build relationships, and help each other grow. Built by operators, for operators.

Who it is for

Sales, marketing, RevOps, customer success, account managers, and founders. From your first revenue role to leading a team, if you go to market, you’re in.

Founders

  • Max Woo — Head of Sales Development, Landbase. Built, bootstrapped, and sold LavaReach. Now building outbound teams at Landbase and a room for Canada’s GTM community. Profile · LinkedIn
  • Iffy Alade — Senior Associate & Growth Executive, CV Labs & Everyside. An entrepreneur with multiple exits and a cofounder of Everyside, now Senior Associate and Growth Executive at CV Labs. Bringing people together is a recurring theme. Profile · LinkedIn
  • Jon Tjoandi — Head of Market Development, Rose Rocket. Built Rose Rocket’s BD team from the ground up. Leads GTM strategy, demand generation, and partnerships. Profile · LinkedIn

Events

  • GTM North Vol. 1 — The launch — April 22, 2026, Startuptive, Toronto. The room that started it all. 150 go-to-market operators came together at Startuptive in Toronto for the GTM North launch. The first room sold out. Luma event
  • GTM North Vol. 2 × Women in Tech Sales — August 20, 2026, Vena HQ, Toronto. 250 operators. A sold-out room. GTM North and Women in Tech Sales came together at Vena HQ for a fireside conversation on GTM in the age of AI. Kim Benedict moderated a fireside with Daniel Saks (Landbase, AppDirect), Claudia Natasia (Riley AI), and Nicole Kataev (OneCore Media). Luma event
  • GTM North Vol. 3 — November 2026, Toronto (venue and lineup coming soon). The next flagship. Join the community to hear when registration opens.

Chapters

Toronto is where it started. GTM North is recruiting chapter teams: City Heads build the team, land venues and sponsors, and run the events; Ambassadors bring their network, fill the room, and represent the community.

  • Toronto: Ambassadors
  • Vancouver: Ambassadors
  • Calgary: City Head + Ambassadors
  • Montreal: City Head + Ambassadors
  • Halifax: City Head + Ambassadors

Apply to build a chapter

How to get involved

  • Join: founding members get first access to events, operator dinners, and future city launches, plus a voice in shaping the community. Join GTM North
  • Partner or sponsor: sponsor a room, bring your community, or host the next one. Founding sponsors: Landbase, OneCore Media, AeXT. Community partner: Women in Tech Sales. Partners & sponsorship
  • Contact: sponsors, press, partnerships, or a good idea. hello@gtmnorth.ca · Contact page

FAQ

What is GTM North?

Canada’s community for people who go to market. We bring B2B operators together in person to trade what’s working, build relationships, and help each other grow.

Who is it for?

Sales, marketing, RevOps, customer success, account managers, and founders. From your first revenue role to leading a team, if you go to market, you’re in.

Where do events take place?

Our first two flagship events took place in Toronto. We’re recruiting chapter teams in Toronto, Vancouver, Calgary, Montreal, and Halifax. Each event listing has its own venue and registration details.

How do I join?

Apply on the Join page. Founding members get a personalized black metal membership card, first access to events, operator dinners, and future city launches, plus a voice in shaping the community.

Who’s behind it?

Max Woo (Landbase), Iffy Alade (CV Labs & Everyside), and Jon Tjoandi (Rose Rocket). Three operators building the room they wanted to be in.

Official links

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